You know you have to post content on social media, and you know what time to post, BUT you don’t always know WHAT to post or if what you’re posting will work.This will leave you feeling like you’re just posting for the sake of posting, with no real goal or strategy behind the content.
You see, lacking a social media strategy that properly aligns with your business goals can have you posting generic, mediocre content that leads to mediocre results for your business. Or you may have hired an agency, freelancer, or even a graphic designer offering social media packages that do the same thing, and then they report, the results were amazing. Or worse, they reported they got great results, but in reality, they bought 2000 followers and 946 likes from Kazakhstan. (Please fire this agency or person before continuing reading.)
P.s. We have nothing against Kazakhstan.
Either way, it’s leading to a waste of time, resources, and ultimately money. Therefore, unlike most agencies, freelancers, or graphic designers who post generic content and reports focus solely on vanity metrics such as likes.
We create content that is specific, engaging, delightful, and most importantly, has your business goals at the heart of the strategy. Our approach focuses on being relevant and contextual to the end consumer by combining art and science(data and creative) that drives a real impact on your business goals.
We focus on finding “right” based on real-time consumer data versus trying to be right with our own subjective opinions like ” It looks cool, so let’s do it.” Not only that, our unique approach allows us to create a volume of engaging content across various platforms in order to serve different audiences and customers without spending too much time or money.
How We Work
Discovery
We begin by understanding where your brand is currently in order to find what would be your ideal situation.
Strategy
We design a plan based on the objectives laid out and your brands strengths to gain an advantage.
Execute & Optimize
We pursue the objectives based on the mapped tactics and build on top of the market feedback received.